Nightmare Enterprises

Holy Nightmare Company (also known as Nightmare Enterprises or NME) is the evil company formed by Nightmare in the [[Kirby: Right Back at Ya!|Kirby anime.

Backgound
The company was created by Nightmare as a front for his armies, as well as a way to make a profit and create an infrastructure to facilitate the training of his Demon Beasts. (See: Demon Beast Training School) The company’s main, if not only ways of selling products is through the internet, using special delivery systems to transport anything they need as data. The process is very energy intensive and many of their fees seem to stem from. The system is also very easy to be hacked into as King Dedede has done it multiple times, as has Knuckle Joe.

The top employee and public face of the company is Customer Service, who handles sales and advertising. Most other employees are demon beasts as well, but they also hire people from outside the company at times.

The company uses many less than honest techniques. One strategy seems to be targeting the wealthy and gullible (like Dedede, swindling them out of as much money as possible, and then launching an attack to destroy and capture whatever is left.

Demon Beasts
Simply called ‘monsters’ in the English dub, demon beasts are HNM’s primary product and the main focus of the company. Nearly all are creations of Nightmare, and they come in a variety of forms with a variety of uses. Most are also very expensive, or at least are quite overpriced.

Though some are touted as being ‘helpful around the house’ or excellent chefs, all demon beasts have one final purpose- to cause destruction. There are still a rare few that are truly helpful, even nice, however. All or most undergo training first, as demon beasts aren’t really bad to start with.

A rare case is the ‘contract’ demon beast. This is where someone is forced to work for HNM as a demon beast in order to pay back a debt. However, they aren’t actually turned into one, and are simply expected to follow orders or face severe consequences.

HNM does offer services to literally transform people, animals or inanimate objects into demon beasts. (Such as Lovely or Bonkers.) The exact mechanics behind it aren’t known, but it entails some level of brainwashing, is reversible and also tends to wear off right before death if not reversed sooner.

Other than demon beasts, HNM also manufactures weapons, ships, robots, and all manner of tools for warfare. Silica is known to possess a special gun which they manufactured, though how she came upon it is unknown.

Entertainment
HNM runs at least one major network- the Nightmare Network that broadcasts across the universe. It features a variety of big budget movies and TV programs- especially monster movies (though knowing the company those may actually be documentaries!). Naturally, it doesn’t normally air in Cappy Town. (though Dedede has claimed that he has hacked into the system to obtain these programs on more than one occassion)

HNM will sometimes fund smaller studios and animators and let them broadcast their shows on their channel, but penalties for breaching any contract with them, or not paying them back, are quite severe.

Other
Holy NightMare Apparel - This sub company is often seen as a sponsor for shows and movies. None of the actual products are ever seen.

Holy NightMare Toys - The manufacturer of Kirby’s robot puppy. Of course none of their products should be considered safe for any age!